21
SQL opportunities in the first 45 days
ONE ACCOUNT LIST. EVERY BUYING ROLE. ONE CONNECTED SYSTEM.
Account Based Marketing Agency Built to Win the Accounts That Matter.
Get your best-fit accounts familiar with you before sales reaches out. We connect account research, paid media and personalized outreach in one ABM system, built and run by a senior GTM engineer.
Your market map and ABM strategy are complimentary.
YOUR FULL ABM SYSTEM
The right accounts. The right people. A reason to start talking.
An account-based marketing agency aligns marketing and sales around the companies you want to win. Our account based marketing services turn that strategy into an operating system: map the market, prioritize accounts, build familiarity, read engagement and start relevant conversations.
- Senior GTM ownership
- Paid media + outreach
- Account-level reporting
THE ACCOUNT-BASED MARKETING FRAMEWORK
Build one plan your sales and marketing teams can run.
Your ABM strategy starts with your commercial reality: the deal size, sales cycle, customers you win and accounts worth pursuing. We agree the target list, buying roles, message and next step before launching campaigns.
Define success together
Agree what makes an account valuable, what qualifies an opportunity and who owns the next action. Sales feedback shapes the targeting and messaging.
Match effort to account value
Use one-to-one ABM for strategic accounts, one-to-few for clusters with shared needs and one-to-many for broader fit-based coverage.
Keep the system connected
Research, creative, ads, outreach and CRM updates share one account strategy. Every channel helps move the same buying group forward.
ALWAYS-ON TAM MONITORING
Know which accounts deserve attention this week.
Your total addressable market changes every day. We bring your CRM and wider market into Clay, score accounts against your ideal customer profile and monitor the signals that change their priority.
Combine fit with website activity, ad engagement, hiring, funding and relevant conversations. Your team sees the evidence behind the priority, with a clear next action for each account.
High-priority accounts move to a human review in Slack. Approved contacts are enriched, validated and routed into the right outreach sequence.
FROM SIGNAL TO SALES ACTION
- Map
- CRM + addressable market
- Score
- Fit, technology and account tier
- Monitor
- Eight sources of buying signals
- Prioritize
- Stack evidence and review in Slack
- Activate
- Validate contacts, sync audiences, start outreach
REACH THE BUYING COMMITTEE
One interested person is a start. Build support across the account.
A champion, decision-maker, technical evaluator and finance lead need different answers. Our B2B ABM agency maps those roles and connects the message to each person’s priorities, while keeping the account story consistent.
We use role-specific proof, useful content and coordinated follow-up to build account coverage. When a conversation opens, sales receives the contact, account context and the reason to follow up.
PAID MEDIA + OUTREACH
Choose the channels. Outreach is always part of the system.
Our account based marketing services combine paid reach with direct conversations. We choose the channel mix around your buyers, market size and budget, then connect campaign engagement to account research and sales follow-up.
BUILD FAMILIARITY
LinkedIn Ads
Reach relevant companies and buying roles with thought leader ads, company content and account-focused campaigns. Use company engagement to prioritize the next outreach wave.
CAPTURE ACTIVE DEMAND
Google Ads
Connect relevant searches and retargeting to your account strategy. Keep the offer and landing page aligned with the problem buyers are researching.
STAY FAMILIAR
Meta Ads
Extend useful creative and retargeting across the places your audience spends time. Bring supported campaign signals back into your measurement workflow.
REACH RESEARCH MOMENTS
ChatGPT Ads
Reach people exploring relevant problems and comparing options in ChatGPT. We assess channel fit and available targeting before adding it to your ABM media mix.
ACCOUNT VISIBILITY
See what is happening. Know what to do next.
The account view brings your program together. Track coverage, engagement, conversations and opportunity progress so your team can decide where to invest more attention and where to change the approach.
- Account coverage
- Buying-group engagement
- Sales conversations
- Pipeline progress
KOLET CASE STUDY
From enterprise attention to qualified opportunities.
Kolet needed to earn the attention of enterprise buyers in a market dominated by established telecom providers.
We combined TAM mapping, Clay enrichment, LinkedIn Thought Leader Ads, Fibbler engagement tracking and warm lemlist outreach. The first 45 days produced 50 replies and 21 SQL opportunities from 437 prospects, with meetings at Apple, Mastercard, Allianz, Lufthansa, Timeout and Turkish Airlines.
THE FIRST 45 DAYS
- 21
- SQL opportunities
- 437
- prospects
- 50
- replies
- 11.4%
- reply rate
THE LONGER VIEW · 15 MONTHS
Paid and organic engagement, connected to pipeline.
Kolet’s Fibbler dashboard shows €28,655 in ad spend, 106 influenced deals worth $25.14M in pipeline and 15 won deals worth $3.215M in influenced revenue.
Kolet · 15 months of account-based marketing
Ad spend
€28,655
LinkedIn advertising investment
Influenced pipeline
$25,140,000
106 deals
Influenced revenue
$3,215,000
15 won deals
106 influenced deals
31 Paid · 26 Organic · 49 Both
15 won deals
1 Paid · 8 Organic · 6 Both
Source: Kolet’s Fibbler reporting, captured 17 October 2026. Paid, organic and combined engagement are associated with CRM deals. Influenced outcomes do not imply sole-source attribution. Spend is in EUR; pipeline and revenue are in USD.
OUTREACH PERFORMANCE · AUG 2025–OCT 2026
654 replies. 196 interested prospects.
The lemlist report records 9,367 attempted prospects, 9,063 delivered, 3,943 engaged, 654 replies and 196 interested. Thirty percent of replies progressed to interested.
ONE ACCOUNT JOURNEY
Virgin Atlantic. From engagement to a won deal.
The account timeline brings paid impressions, organic activity and deal milestones into one view. The opportunity was created in January 2026 and marked won in May, with LinkedIn touchpoints visible across the journey.
THE PLAYBOOK BEHIND THE WORK
See how we turn cold accounts into warm enterprise conversations.
WRITTEN BY FRONTBRICK FOR FIBBLER
ABM in Action
Follow the process from TAM mapping and thought leader ads to engagement tracking, Clay enrichment and lemlist outreach. The playbook breaks down the connected approach used with Kolet.
Map the market
Build familiarity
Read engagement
Start conversations
CERTIFIED ON THE STACK WE RUN
Expertise you can check.
Your account-based marketing agency should understand the tools behind the strategy. frontBrick combines senior campaign ownership with certified expertise across Clay, HeyReach, lemlist, Instantly and Smartlead.
ClayCOMPARE ABM AGENCIES
Choose the team that fits the system you want to build.
The right ABM agency depends on your team, target accounts and operating model. Compare who owns strategy, who runs outreach, how channels connect and what sales receives.
frontBrickvsThe ABM Agency
The ABM Agency
Enterprise ABM specialization
The ABM Agency emphasizes enterprise one-to-one and one-to-few programs, ABM maturity, sales alignment and a broad account-based service offering.
FRONTBRICK
A senior-owned paid + outreach system
Choose frontBrick for hands-on GTM engineering, Clay monitoring, coordinated paid media and outreach included in every ABM configuration.
frontBrickvsstrategicabm
strategicabm
Multiple ways to engage
strategicabm offers delivered and co-delivered ABM programs alongside training and its ABM OS approach.
FRONTBRICK
One operating team from research to replies
frontBrick builds and runs the account workflows, connects channel activity and manages the outreach handoff. Pricing starts at $7,000/month for a full system.
frontBrickvsBeyond Codes
Beyond Codes
Research and account acquisition
Beyond Codes focuses on high-value account acquisition and account intelligence within its wider B2B lead generation and sales services.
FRONTBRICK
Account intelligence connected to activation
frontBrick brings live signals, paid engagement and direct outreach into one workflow. Your team can see why an account is prioritized and what happens next.
FULL-SYSTEM ABM PRICING
Start with the accounts. Build the right scope.
Our account based marketing services start at $7,000/month for a full system. Your scope depends on the channels, ad spend and the size of your total addressable market.
We map the opportunity with you, then recommend the combination that gives your sales team a clear path into the accounts you want to win.
- LinkedIn Ads, Google Ads, Meta Ads and ChatGPT Ads selected around your buyers.
- Email and LinkedIn outreach included in every configuration.
- Account monitoring, campaign execution and reporting connected in one system.
YOUR COMPLETE ABM SYSTEM
From $7,000/ month
Senior GTM strategy. Account intelligence. Paid media. Outreach. Sales handoff.
- TAM mapping and account prioritization
- Buying-committee research
- Signal monitoring and enrichment
- Selected advertising channels
- Managed outreach and reply workflows
- CRM connection and pipeline reporting
We agree the service scope and media budget in your proposal.
ACCOUNT-BASED MARKETING QUESTIONS
Clear answers before you commit.
BUILD YOUR NEXT ACCOUNT STRATEGY
Let’s map the accounts worth winning.
Speak directly with the senior GTM engineer who will shape your ABM system. Start with a complimentary market map and a practical plan for reaching your buying committees.
Account based marketing agency services from $7,000/month.
